Netflix released the first episode of its adaptation of John Steinbeck's "East of Eden," a series that has drawn early attention for costume work one observer described as "almost haute couture."

The premiere marks Netflix's latest attempt to convert a canonical American novel into a serialized drama, following its adaptations of works including "The Haunting of Hill House" and "Anne of Green Gables." Steinbeck's 1952 novel, which won the Pulitzer Prize for Fiction, follows two families across generations in California's Salinas Valley.

The costume design has become an early talking point. One assessment of the episode described the wardrobe as "almost haute couture" — a signal that the production is leaning on visual spectacle as a distinguishing feature rather than relying solely on the source material's literary reputation.

"East of Eden" has been adapted before. Elia Kazan directed a 1955 film version starring James Dean in his breakout role as Cal Trask; the film won an Academy Award for Best Supporting Actress for Jo Van Fleet. That adaptation condensed the novel's multi-generational sweep into a narrower story focused on the Trask brothers.

Netflix has not disclosed the episode count or production budget for the series. The company has invested heavily in literary adaptations in recent years as it competes with other streaming services for subscriber attention.

The novel's scale presents a structural challenge for any adaptation. Steinbeck's book runs more than 600 pages and interweaves the Hamilton and Trask families, with the biblical Cain and Abel story serving as its thematic spine. A television format allows more room for that material than a two-hour film, though the first episode's reception will shape how the rest of the season is received.

Viewer and critic response to the premiere will determine whether the series joins Netflix's roster of successful book adaptations or becomes another example of a literary property that struggled to translate to the screen.